Additional Metadata
Persistent URL dx.doi.org/10.1108/EEMCS-06-2013-0067
Journal Emerald Emerging Markets Case Studies
Citation
Metzger, M, Woodside, A., & Ickis, J. (2013). Assessing algorithms for selecting countries to market new products to low-income consumers. Emerald Emerging Markets Case Studies, 3(4), 1–12. doi:10.1108/EEMCS-06-2013-0067