Additional Metadata
Persistent URL dx.doi.org/10.1300/J046v11n03_02
Journal Journal of International Consumer Marketing
Citation
Domínguez, L., Richey, B., & Exprúa, J. (1999). A Cross-National Study of Branding and Manufacturing Site Effects on Latin American Consumers's Perceptions of Product Value. Journal of International Consumer Marketing, 11(3), 5–31. doi:10.1300/J046v11n03_02